Buying a beautiful ring shouldn't be complicated.
We're a New Zealand-owned studio building bespoke diamond rings around your own specifications — no confusing jargon, no pressure, just an honest process from first sketch to final polish.
Est. 2023 — family owned & local
Love Diamonds NZ launched in 2023 as an expansion of Broadway Jewellers, our family business that's been trading locally since 1998 and is still open today. Love Diamonds NZ is where that same family puts its focus into custom and bespoke engagement rings, built on the same craftsmanship and trust that's carried Broadway Jewellers for over 25 years. For us, every ring starts with a story — yours — and we design around it. Going custom is never an upcharge; it's simply how we work.
- ✓Family owned & operated since 1998 (Broadway Jewellers)
- ✓Love Diamonds NZ: est. 2023, our custom & bespoke ring studio
- ✓Bespoke design at no extra cost
Our Diamond Standard
Natural or lab-grown, every stone we set is chosen for real brilliance, not just a number on a certificate — and independently graded by GIA or IGI.
The 3 C's Explained →
Our Craftsmanship
Every ring is designed and hand-finished around your brief. See how a piece goes from first conversation to final polish.
See Our Process →
Our Lifetime Guarantee
All our jewellery comes with a lifetime manufacturing guarantee, so you can buy with confidence knowing what we create will last.
Get in Touch →Common Questions
Mostly, yes — we specialise in made-to-order rings built around your own specifications. We also keep a small edit of finished rings on hand if you'd rather choose a design and simply confirm your ring size.
Follow for inspiration & advice
New designs, behind-the-scenes and styling ideas — follow along on Instagram and TikTok.
Get in Touch
